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eTail Europe 2009
June 8-10, 2009
Marriott Grosvenor Square, London

Achieve eRetailing Growth & Innovation through Multi-Channel Consistency and Customer-Centricity 2.0

eTail was launched June 2007 in London to discuss real-life e-retailing challenges. The program assists all retailers to create an integrated, interactive marketing strategy with multi-channel transparency & consistency to optimise conversions across all channels. The event attracts over 280 leading e-Retailing Executives, and has established itself as the premier e-Retailing event.
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eTail is Now European Wide

With Next-Generation Focus On:

  • Customer Engagement
  • Advanced Web Analytics
  • Cross-Border Trade
  • Multi-Channel Integration
  • Customer Loyalty & Retention
  • SEO Optimisation & the Long Tail
  • Web 2.0 Innovations
  • Personalisation & Segmentation
  • Usability Testing

At eTail Europe we set out to achieve tomorrow’s e-retailing experiences today by:

  • Assessing the implications of broadening your global presence and establishing multi-national e-commerce websites
  • Dedicating your marketing resources to effective customer retention and loyalty building efforts
  • Coordinating and maintaining your multiple sales channels to achieve maximum customer value
  • Driving customer centricity with leading edge behavioural personalisation and segmentation strategies
  • Balancing (interactive) content with functionality, usability testing and on-site search
  • Implementing social networking and web 2.0 activities to drive customer engagement, conversions and ultimately your bottom line

2008 speaker faculty included:

David Walmsley
Head of Web Selling
John Lewis
Ulric Jerome
MD France & Northern Europe
Pixmania.com
Jana Eggers
CEO
Spreadshirt
Peter Cobb
SVP & Co-founder
eBags
Tony Hsieh
CEO
Zappos
Francesca Ecsery
General Manager UK
Cheapflights Ltd. (UK)

View 2008 speaker line up
 



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