7:00 Conference Registration & Breakfast In The Exhibit Hall Conference Registration & Breakfast In The Exhibit Hall

7:45 Opening Remarks Sara Mueller, Executive Director, Conference Development, Worldwide Business Research Opening Remarks Sara Mueller Executive Director, Conference Development, Worldwide Business Research

8:00 Chairperson’s Address James H. Muller, Managing Director, ITG Inc. Chairperson’s Address James H. Muller Managing Director, ITG Inc. Jim Muller is a Managing Director responsible for the Middle Markets Group and Business Development at ITG. Jim joined ITG in 1997 and has held several positions within the firm. In 1996, Jim launched an Institutional Equity Sales office for Fidelity Capital Markets in NYC. At Institutional Investor from 1991 – 1996, Jim lead several industry organizations. Jim was Director of Trader Forum and fou [read more]

8:15 Panel: Ensuring You Have The Necessary Tools And Relationships To Source Liquidity And Trade Profitably As Market Structure Evolves Joe Gudorf, Head Trader, Principal Global Investors David Margulies, Head of Electronic Products Group, Weeden & Co. Assessing the current state of regulatory reform; how are desks responding to recently passed regulation and preparing for inevitable changes? Observing how the buy side and sell side relationship has shifted in the past year; where is the buy side most dependent on the sell side? Identifying new profit-making opportunities created by the new market structure Joe Gudorf Head Trader, Principal Global Investors David Margulies Head of Electronic Products Group, Weeden & Co.

8:55 Panel: Examining The Advancement Of The Asia- Pacific Equities Market Structure Mayiz Habbal, PhD, SVP Securities & Investments, Celent Andrew Freyre-Sanders, Global Head of Client Electronic Execution, Head of Equity Execution Services, Asia, RBS Securities Inc. Tom Kingsley, Asia Trading Product Manager, Bloomberg Tradebook Will the Asia-Pac market resemble US and European market structure any time soon? What are different exchanges and regulatory bodies doing to foster more electronic trading or different venue types? What are some of the idiosyncrasies of the market that may hold back adoption of advanced trading tools? Establishing current trends and future predictions for buy side adoption of electronic trading tools in Asia-Pac Determining where there is growth potential for high frequency trading in this region? Looking at how exchanges are starting to improve their order matching systems to cultivate this potential growth Mayiz Habbal, PhD SVP Securities & Investments, Celent Mayiz Habbal is Senior Vice President of the Securities & Investments Group at Celent and is based in the firm's New York office. His areas of research focus on enterprise architectures and aligning business strategy with IT initiatives. He brings with him over 15 years of experience in the management and development of software and engineering of IT strategies, predominantly in the investment [read more] Andrew Freyre-Sanders Global Head of Client Electronic Execution, Head of Equity Execution Services, Asia, RBS Securities Inc. Andrew Joined RBS in September of 2008 from JPMorgan where he spent 6 years working in Europe and Asia on their Electronic trading platforms and Microstructure research products. Prior to this Andrew spent 5 years at Dresdner in Quantitative and Execution Research. Andrew also sit on the DJ STOXX advisory committee.. His key focus at RBS will be to deliver the RBS strategic electronic execution pl [read more] Tom Kingsley Asia Trading Product Manager, Bloomberg Tradebook

9:35 The New Liquidity Dynamic: How The Buy Side And The Sell Side Are Adapting In The Evolving Equity Trading Ecosystem Brian Fagen, Managing Director, Head of Equities Electronic Trading Distribution, Barclays Capital No session description available. Brian Fagen Managing Director, Head of Equities Electronic Trading Distribution, Barclays Capital Brian R. Fagen is a Managing Director and Head of Equities Electronic Trading Distribution. He was previously Co-Head of Liquid Market Sales, Americas, a role he also held at Lehman Brothers before joining Barclays Capital in 2008. Mr. Fagen spent two years at Lehman Brothers, after having held several senior roles at Morgan Stanley, including Head of Program Trading and Sales, Head of Equity Futu [read more]

10:15 Morning Refreshment & Networking Break In The Exhibit Hall Morning Refreshment & Networking Break In The Exhibit Hall

10:50 Optimizing Your Trading Strategies: A Review Of The Latest Best Practices And Tools Robert Kissell Ph.D., Executive Director, Direct Execution and Portfolio Trading, UBS Investment Bank What are the latest innovations among the crowded, often confusing array of execution strategies? What are the best practices in synthesizing in pre-, post-, and realtime TCA into your trading process? What does "optimal" really mean? A practical guide to establishing effective metrics for today's dynamic market structure Robert Kissell Ph.D. Executive Director, Direct Execution and Portfolio Trading, UBS Investment Bank Dr. Robert Kissell is an Executive Director responsible for analytics product initiatives within UBS Direct Execution and UBS Portfolio Trading, working closely with both teams to develop a suite of quantitative services and value-added advisory as part of the firm’s pre-, at- and post-trade transaction cost analysis (TCA) offering; Investment Analysis & Portfolio Construction/Rebalancing; Ris [read more]

11:25 Benchmarking Polling Session Here’s your chance to see how your firm stacks up to your competitors in everything from trader compensation to technology adoption. Have an area you’d like to benchmark at the conference? Submit your ideas to Sara Mueller at sara.mueller@wbresearch.com Sponsored by: RBC Capital Markets

11:35 Guest Speaker: A Conversation With Michael Lewis Michael Lewis, Journalist & Best-Selling Author, Liar's Poker, The Blind Side, and The Big Short A shrewd observer of politics, finance, and the American scene, Michael Lewis combines keen insight with his signature wit, making him one of today’s leading social commentators. Starting with the years he chronicled in Liar’s Poker, he touches on the major economic events of the last twenty years, exploring what this period was all about, how it began, and how it is likely to end. Michael Lewis Journalist & Best-Selling Author, Liar's Poker, The Blind Side, and The Big Short A shrewd observer of politics, finance and the American scene, Michael Lewis combines keen insight with his signature wit, making him one of today’s leading social commentators.A renowned best-selling author, Lewis is also a regular contributor to The New York TimesMagazine, Vanity Fair, Slate and Bloomberg. Lewis’ most recent book, The Big Short: Insidethe Doomsday Machine (2010), is a darkly hum [read more]

12:35 Lunch Lunch

General SessionBuy Side-Only Head Trader Think Tank 1:35 Chairperson’s Afternoon Address General Session Chairperson’s Afternoon Address 1:35 Buy Side-Only Head Trader Think Tank Buy Side-Only Head Trader Think Tank Nhan T. Bui, Director, Head Equity Trader, First Quadrant Leo Hmelnitsky, Senior Global Trader, Head of International Equity Trading, Mellon Capital Management Lee Thacker, Director of Trading, Parametric Lee Morakis, Managing Director, Head of Execution Services Sales, Bank of America Merrill Lynch This exclusive event is invitation-only. To request your invitation, please contact Rob Golen via telephone at 416-597-4771 or via E-mail. Cited as most head traders’ favorite part of TradeTech, the Think Tank provides you an opportunity to take part in shockingly open and honest debate with your fellow senior-level buy side traders in an environment free of vendors or media. How it works: The Think Tank moderators will determine the discussion topics approximately two weeks before the event to ensure the most timely, critical trading topics are addressed. (If you’d like to nominate topics to be discussed, please join our LinkedIn group, follow us on Twitter, or email sara.mueller@wbresearch.com) During the Think Tank, the moderators will guide you and your peers through small-group discussions on ways to lead your trading desk to maximum profitability; then you’ll come together as a larger group to share the most valuable strategies defined. Nhan T. Bui Director, Head Equity Trader, First Quadrant Nhan Bui is First Quadrant’s Head Equity Trader. She manages First Quadrant’s Equity trading desk, working with the investment research team to implement strategy, negotiating rebate rates for client accounts, analyze trade executions, and monitoring fund inflow/outflows. Nhan has over 18 years of equity experience, 16 of which were spent contributing to the best execution technologies and procedu [read more] Leo Hmelnitsky Senior Global Trader, Head of International Equity Trading, Mellon Capital Management Leo joined Mellon Capital Management in 2008 and has been responsible for trading Equity, Currency and Fixed Income products in the developed and emerging markets. He is also involved in designing Mellon Capital trading system, and monitoring market structure developments. Prior to joining the firm, Leo worked as an Equity and FX trader at AXA Rosenberg and prior to that as a quantitative trader f [read more] Lee Thacker Director of Trading, Parametric Lee Morakis Managing Director, Head of Execution Services Sales, Bank of America Merrill Lynch

General SessionBuy Side-Only Head Trader Think Tank 1:45 Case Study: Effectively Moving From Single-Asset To Multi-Asset Trading: Automation And Optimization General Session Michael Levas, Chief Investment Officer and Managing Member, Olympian Capital Management Identifying the most pressing challenges faced when moving from single asset to multi-asset trading; what are solutions to these challenges and how can you automate the workflow? Identifying which cross-asset trading platforms are currently available; how are they being utilized by buy and sell side firms What does optimization in multi-asset workflow look like and who is getting it right? Monitoring and maintaining the performance of your multi-asset trading systems and processes to increase efficiencies and profitability of your trading desk Michael Levas Chief Investment Officer and Managing Member, Olympian Capital Management Michael J. Levas has been in the investment management business for over twenty years and is the founder, chief investment officer and managing member of the Olympian Group of Investment Management Companies. Prior to Olympian, he was a VP and Portfolio Manager in the Private Client Group at Lehman Brothers Inc. Prior to that, he was a VP with SG Cowen, UBS PaineWebber and Bear Stearns where he ma [read more] 1:45 Buy Side-Only Head Trader Think Tank Buy Side-Only Head Trader Think Tank Nhan T. Bui, Director, Head Equity Trader, First Quadrant Leo Hmelnitsky, Senior Global Trader, Head of International Equity Trading, Mellon Capital Management Lee Thacker, Director of Trading, Parametric Lee Morakis, Managing Director, Head of Execution Services Sales, Bank of America Merrill Lynch Continued Nhan T. Bui Director, Head Equity Trader, First Quadrant Nhan Bui is First Quadrant’s Head Equity Trader. She manages First Quadrant’s Equity trading desk, working with the investment research team to implement strategy, negotiating rebate rates for client accounts, analyze trade executions, and monitoring fund inflow/outflows. Nhan has over 18 years of equity experience, 16 of which were spent contributing to the best execution technologies and procedu [read more] Leo Hmelnitsky Senior Global Trader, Head of International Equity Trading, Mellon Capital Management Leo joined Mellon Capital Management in 2008 and has been responsible for trading Equity, Currency and Fixed Income products in the developed and emerging markets. He is also involved in designing Mellon Capital trading system, and monitoring market structure developments. Prior to joining the firm, Leo worked as an Equity and FX trader at AXA Rosenberg and prior to that as a quantitative trader f [read more] Lee Thacker Director of Trading, Parametric Lee Morakis Managing Director, Head of Execution Services Sales, Bank of America Merrill Lynch

General SessionBuy Side-Only Head Trader Think Tank 2:25 Panel: Managing Trading System Risk On A Global Basis General Session Maurizio Ferconi, Managing Director, Head of Risk Methodologies, BlackRock Lee Weiner, Director of Options, Head of Electronic Trading, JMP Group Spiros Giannaros, Vice President, Sales, Americas, Charles River Development Examining your current trading systems to identify where risk management is most critical Analyzing the current state of data flow within your OMS and/or EMS; where are inefficiencies and errors increasing trading risk? Improving data management in your order and execution management systems to reduce risk Defining best practices to measure risk in your investment systems most effectively How has the crisis of 08 impacted risk management in capital markets? How can the happenings of May 6th be avoided in the future? Maurizio Ferconi Managing Director, Head of Risk Methodologies, BlackRock Maurizio Ferconi is the Head of Risk Methodologies at BlackRock. In his role he is responsible for the development of the risk models and analytics. He is also responsible for the risk in the passive, business and a number of hedge funds. Prior he was with Barclays Global Investors, where he was the global head of investment risk. Before BGI he was heading the Financial Engineering Department at P [read more] Lee Weiner Director of Options, Head of Electronic Trading, JMP Group Lee Weiner, a Director, joined Harvest Capital Strategies in 2007. He specializes in managing trading systems and alternative trading. Prior to joining Harvest Capital, Mr. Weiner designed a multi-asset class trading system and an options market making platform for Newedge, a division of Société Générale. Through 2003, Mr. Weiner managed risk based trading systems for Banc of America Securities. H [read more] Spiros Giannaros Vice President, Sales, Americas, Charles River Development Spiros Giannaros drives the adoption of Charles River’s technology and services in North America, South America, Latin America and the Caribbean. Since joining the firm in 1999, Spiros has helped establish the sales engineering team and expand global sales. Previously, Spiros served in product specialist and sales roles at Thomson Financial. Spiros holds a BS in Finance and Marketing from Boston C [read more] 2:25 Buy Side-Only Head Trader Think Tank Buy Side-Only Head Trader Think Tank Nhan T. Bui, Director, Head Equity Trader, First Quadrant Leo Hmelnitsky, Senior Global Trader, Head of International Equity Trading, Mellon Capital Management Lee Thacker, Director of Trading, Parametric Lee Morakis, Managing Director, Head of Execution Services Sales, Bank of America Merrill Lynch Continued Nhan T. Bui Director, Head Equity Trader, First Quadrant Nhan Bui is First Quadrant’s Head Equity Trader. She manages First Quadrant’s Equity trading desk, working with the investment research team to implement strategy, negotiating rebate rates for client accounts, analyze trade executions, and monitoring fund inflow/outflows. Nhan has over 18 years of equity experience, 16 of which were spent contributing to the best execution technologies and procedu [read more] Leo Hmelnitsky Senior Global Trader, Head of International Equity Trading, Mellon Capital Management Leo joined Mellon Capital Management in 2008 and has been responsible for trading Equity, Currency and Fixed Income products in the developed and emerging markets. He is also involved in designing Mellon Capital trading system, and monitoring market structure developments. Prior to joining the firm, Leo worked as an Equity and FX trader at AXA Rosenberg and prior to that as a quantitative trader f [read more] Lee Thacker Director of Trading, Parametric Lee Morakis Managing Director, Head of Execution Services Sales, Bank of America Merrill Lynch

3:05 Afternoon Refreshment & Networking Break In The Exhibit Hall Afternoon Refreshment & Networking Break In The Exhibit Hall

General SessionSell Side Workshop 3:35 Panel: Broker And Commission Management: Getting Maximum Value Out Of Your Commission Dollars And Broker Services General Session Kevin Petrello, Director, US Head of Commission Management , Barclays Capital Additional panelists to be confirmed. As brokers take away services due to the declining commission environment, how are traders currently determining what services are essential for the trading desk, PMs, and analysts? Balancing electronic and direct trading to get the greatest value for your trades Determining which brokers are bringing the buy side value in the current environment Deciding who to trade with directly and who to write CSAs with; how do wrap accounts come into play? Making sure the people who provide you valuable services are getting compensated accordingly and that your CSA program is up to par Kevin Petrello Director, US Head of Commission Management , Barclays Capital Kevin Petrello is a Director and US Head of Commission Management at Barclays Capital in New York. Kevin held a similar position at Lehman Brothers. Prior to joining Lehman, Kevin was Head of Relationship Management at Citigroup's Lava Trading subsidiary responsible for growing their buyside electronic business. Previously, he was at Instinet LLC where he held a variety of sales and sales manageme [read more] 3:35 Sell Side Workshop Sell Side Workshop Jeff Pralle, Head Trader, RMB Capital Management Vidis Vaiciunas, VP Head of Trading, Highstreet Asset Management Why should the buy side have all the fun? Following the success of New York’s debut of the Sell Side Workshop, we are bringing this invaluable, interactive session to the West Coast. Learn directly from buy side head traders what they want from their broker services and solutions, and where you might fall short. Get into buy side minds to learn how you can adapt your offerings to stay relevant in the changing environment. Then take part in closed-door discussion with your sell side peers to brainstorm solutions to overcome your challenges in the evolving marketplace. Who should attend this workshop? Sell Side Traders: Learn directly from the buy side what they want from their brokers’ services and offerings. How are buy sides’ needs changing? What can you do to stay relevant and gain more market share? Gain strategic insight into where your competitors are failing and you can add value. Panel: Uncovering Current Buy Side Demand For Broker Services And Solutions Outlining the benefits and pitfalls electronic trading has created for the buy side/sell side relationship Assessing how brokers are currently responding to buy side demand; is it really addressing their needs? Use of high touch vs. low touch trading: What are current statistics and how do buy side traders see their firms changing in the next one to three years Identifying best practices for maintaining relationships as the buy and sell side move to different firms while market structure evolves Jeff Pralle Head Trader, RMB Capital Management Vidis Vaiciunas VP Head of Trading, Highstreet Asset Management Vidis joined Highstreet’s investment team in 2007. Highstreet Asset Management Inc. is an investment counsel firm founded in 1998 and based in London, Ontario. As Vice President, Head of Trading, Vidis is responsible for overseeing Highstreet’s trading operations. Vidis is dedicated to ensuring Highstreet’s trading procedures contribute to the firm’s commitment of excellence in the investment proc [read more]

General SessionSell Side Workshop 4:10 Closing Keynote: Preparing For An SEC Examination To Ensure Compliance: What Buy Side Traders Need To Know General Session Lori K. Hoch, Principal and Chief Operating Officer, Cortina Asset Management Explaining how sourcing liquidity, TCA, and other trading activity is currently being monitored by the SEC Debating if algos and other performance-enhancing technologies are going to become industry standard for best execution and compliance reporting Documenting and monitoring the appropriate trade activity to prove best execution was obtained Tying it all back to the trader to determine how changing compliance requirements will affect your day to day routine and trading strategies Lori K. Hoch Principal and Chief Operating Officer, Cortina Asset Management Lori has served in various roles in the investment business since 1993 including legal and compliance, product development and operations. A Principal of Cortina Asset Management, Lori is currently responsible for the day to day operations of the firm and also serves as the Chief Compliance Officer. She is also on the firm’s Board of Directors.Lori joined the firm from M&I Investment Managemen [read more] 4:10 Sell Side Workshop Sell Side Workshop Continued

4:45 UBS Gala Cocktail Reception After a day filled with constructive debate and information sharing, unwind with your new network of colleagues and friends at the TradeTech Cocktail Gala. Relax, have fun, and bring your business cards! Embrace this opportunity to forge new business partnerships and uncover additional equity trading and technology strategies in an informal atmosphere. Plus the music’s fun, the food is always great, and all your peers will be here! Don’t miss out!

6:15 Conclusion Of TradeTech San Francisco Main Conference Day One Conclusion Of TradeTech San Francisco Main Conference Day One